In The Grid has a nice article about the mysterious appearance of something applish. I also read the article by Rik Riel and forwarded it to a number of corporate types who I thought should know, so I really hope Apple comes in-world.

Dell already made the virtual jump so there is a bit of competition.

My big question is when will corporations actually start contributing to Second Life in a serious way, instead of just taking the PR and then abandoning their silly islands. I’d be interested in feedback on how people think that a corporation can have a positive impact within Second Life.